Your Privacy Matters to Us
Last updated: August 2, 2025
lAt What to Wears, we’re passionate about helping you discover your perfect fashion style. We’re equally passionate about protecting your privacy. This privacy policy explains how we collect, use, and safeguard your personal information when you visit our website at whattowears.com.
We believe in transparency, so we’ve written this policy in plain English. If you have any questions after reading it, don’t hesitate to reach out to us.
What Information Do We Collect?
Information You Give Us Directly
When you interact with our fashion blog, you might share information with us, including:
- Contact details when you subscribe to our newsletter or contact us (name, email address)
- Comments and feedback when you engage with our fashion articles
- Survey responses when you participate in style quizzes or fashion polls
- Social media information when you connect with us on social platforms
Information We Collect Automatically
Like most websites, we automatically collect certain technical information:
- Website usage data – which fashion articles you read, how long you stay, which style guides are most popular
- Device information – your browser type, operating system, and device specifications
- Location data – your general geographic location (not your exact address) to show relevant fashion trends
- Cookies and tracking data – small files that help us remember your preferences and improve your browsing experience
How We Use Your Information
We use your information to create a better fashion discovery experience:
Enhancing Your Style Journey
- Personalizing fashion content based on your interests
- Recommending style guides and outfit ideas you’ll love
- Remembering your preferences for future visits
Communication
- Sending you our fashion newsletter (only if you’ve subscribed)
- Responding to your questions about fashion trends and styling tips
- Notifying you about new fashion content that matches your interests
Website Improvement
- Analyzing which fashion topics are most popular
- Understanding how people navigate our style guides
- Fixing technical issues to ensure smooth browsing
- Creating better user experiences based on visitor behavior
Legal and Safety
- Complying with applicable laws and regulations
- Protecting against spam, fraud, or other harmful activities
- Enforcing our terms of service
How We Share Your Information
We respect your privacy ploicy and don’t sell your personal information to third parties. However, we may share your information in these specific situations:
Service Providers
We work with trusted companies that help us run our fashion blog:
- Email service providers for sending newsletters
- Analytics services like Google Analytics to understand website traffic
- Content delivery networks to ensure fast loading of our fashion images
- Blog post for grow your brand awareness
Legal Requirements
We may disclose information if required by law, such as responding to legal requests or protecting our rights and the safety of our users.
Business Transfers
If What to Wears is sold or merged with another company, your information may be transferred as part of that transaction.
Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience on our fashion website:
Essential Cookies
These cookies are necessary for our website to function properly. They help with basic functions like page navigation and access to secure areas.
Analytics Cookies
We use services like Google Analytics to understand how visitors use our site. This helps us create better fashion content and improve site performance.
Advertising Cookies
We may use advertising networks to show relevant fashion ads. These cookies help display ads that match your style interests.
Social Media Cookies
When you share our fashion content on social media or interact with our social media plugins, cookies from those platforms may be placed on your device.
Managing Cookies: You can control cookies through your browser settings. However, disabling certain cookies may affect how our website functions.
Your Privacy Rights
You have several rights regarding your personal information:
Access and Correction
You can request to see what personal information we have about you and ask us to correct any inaccuracies.
Data Deletion
You can ask us to delete your personal information, subject to certain legal limitations.
Communication Preferences
You can unsubscribe from our fashion newsletter at any time using the unsubscribe link in our emails.
Cookie Control
You can manage cookie preferences through your browser settings or opt-out tools provided by advertising networks.
International Data Transfers
What to Wears serves fashion enthusiasts worldwide. If you’re located outside our primary operating country, your information may be transferred to and processed in countries with different privacy laws. We ensure appropriate safeguards are in place to protect your information during such transfers.
Data Security
We take the security of your information seriously and implement various measures to protect it:
- Encryption of sensitive data during transmission
- Secure servers with regular security updates
- Access controls limiting who can view your information
- Regular security assessments to identify and address vulnerabilities
While we strive to protect your information, no method of transmission over the internet is 100% secure. We encourage you to use strong passwords and be cautious about sharing personal information online.
Children’s Privacy
What to Wears is designed for general audiences interested in fashion and style. We don’t knowingly collect personal information from children under 13. If you’re a parent and believe your child has provided us with personal information, please contact us so we can delete it.
Third-Party Websites
Our fashion blog may contain links to other websites, social media platforms, or online stores. This privacy policy only applies to What to Wears. We’re not responsible for the privacy practices of other websites, so please review their privacy policy before sharing your information.
Changes to This Privacy Policy
Fashion trends change, and so might our privacy policy practices. We’ll update this policy as needed and notify you of significant changes by:
- Posting the updated policy on our website
- Sending an email notification if you’re subscribed to our newsletter (for major changes)
We encourage you to review this policy periodically to stay informed about how we protect your privacy.
Contact Us
Have questions about this privacy policy or how we handle your information? We’d love to hear from you:
We typically respond to privacy inquiries within 5 business days.
Regional Privacy Laws
European Union (GDPR)
If you’re in the EU, you have additional rights under the General Data Protection Regulation, including the right to data portability and the right to object to certain processing activities.
California (CCPA)
California residents have specific rights under the California Consumer Privacy Act, including the right to know what personal information we collect and the right to opt-out of the sale of personal information (which we don’t engage in).
Other Jurisdictions
We comply with applicable privacy laws in all jurisdictions where we operate. If you have specific questions about your regional privacy rights, please contact us.
This privacy policy helps ensure What to Wears remains a trusted destination for fashion inspiration while respecting your privacy rights. Thank you for being part of our fashion community!
Explore stunning outfit ideas, the latest fashion trends, and effortless styling tips at What to Wears.
Because style isn’t just what you wear — it’s how you wear it with confidence.